LUMIN


LUMIN IS ONE OF THE BIG NAMES AMONG THE CAR TUNING COMPANIES. EQUIPPED WITH INTELLIGENT FUNCTIONALITY, CONVINCING TECHNOLOGY, THEY ARE SPECIALISTS IN PERFORMANCE AND ECONOMY TUNING ON MAINSTREAM CARS. WHEN LUMIN REACHED OUT TO ME, THEY ASKED FOR A LOGO DESIGN, BUT IN THE PROCESS WE SOON AGREED THAT THEY NEEDED A TOTAL, REBRAND AND MORE THAN JUST THE LOGO. THEY NEEDED SOMETHING THAT IDENTIFIES THEM AND A FRESH NEW LOOK, THAT REPRESENTS THEM CORRECTLY. STARTING FROM THE MARK WHICH IS A COMBINATION OF THE TWO ELEMENTS: GEAR ( WHAT THEY DO ) AND SUN ( THEIR NAME ). THE BRAND WAS FOCUSED AROUND THEIR ATTRIBUTES: CLEAN, HI-TECH, MYSTERIOUS.

CLIENT: LUMIN

CLIENT: 2021

ROLE: LOGO DESIGN & BRAND IDENTITY

Lumin Logo 2
Lumin Logo 33
Lumin Logo 555
Lumin Logo 6
Lumin Logo 7
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Lumin Logo 10
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Lumin Logo 12
Lumin Logo 13
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Lumin Logo 15
Lumin Logo 16
Lumin Logo 17
Lumin Logo 18
Lumin Logo 19
Lumin Logo 19

Want to know more about this project?

Send me an email at : contact@secondeight.net

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